June 2016

5 Essential Truths about Content Marketing

Leave a Comment / Calls-to-Action, Content Marketing, Marketing / By /

Want to know a secret? The majority of businesses engaging in content marketing are doing it wrong. Content created and posted online for your business includes material beyond the written word, encompassing media of all kinds — video, photo galleries, slideshows, surveys, etc. Collectively, this assortment of original content is your company’s intellectual property and […]

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Skillful Communication = More Sales

Leave a Comment / Marketing, Sales Growth / By /

Communication. The more skillful we are with it, the better we’re able to share concepts and ideas that strengthen our connections and better enable us to pass along information. For those in business, growth is dependent on sales. Sales depend on being able to effectively convey the reasons why a product or service being offered will

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