If you are currently involved in a Web Development project on your own or with another firm and struggling, consider our Content Production services to solidify concepts aimed at your target market. We’ll help you create content that will drive action and get results.
A company in need of a new website or a redesign will go to a Web Developer. The design approach is determined and the project is underway. Everything progresses smoothly until a certain point. That’s when the realization hits, that many website developers don’t write page content — here’s where we come to the rescue!
As a client, you could use the services of someone to help organize concepts and ideas into a working website.
When it comes to content, you may have outdated website pages that should be brought up-to-date. You may need new sections researched and written. Your staff is busy enough with their regular day-to-day responsibilities. We work to facilitate communication, assist with preparation of content — write and/or edit page copy, find suitable images and prepare them to properly fit into pages graphically and download quickly. Of course, we also ensure the content is populated with suitable keywords and pages are optimized for SEO. Calls to action are included. If photos need to be taken, we’ll find the perfect photographer or videographer for your project, provide direction and oversee the entire process.
If the project involves eCommerce, we’ll advise on features and formats, coordinate product photography, and write SEO optimized product descriptions.
Ideally, it’s best to involve Innovast Digital Marketing from the onset. We’ll serve as your Project Manager to ensure page content is prepared and organized. We’ll keep the project moving forward.
As the project nears completion, we will train your staff on how to update your website pages. We have experience and fluency with various platforms, from WordPress to .NET custom environments, to Joomla, and Dot Net Nuke (DNN software).