What New Business Owners Worry About When Hiring a Web Designer

(And How Innovast Digital Marketing Makes It Simple)

Starting a new business is exciting — and overwhelming.

You’re choosing a name, setting up accounts, watching every dollar, and trying to look professional from day one. Then someone tells you, “You need a website.”

Suddenly, you’re faced with quotes that range from a few hundred dollars to several thousand, unfamiliar jargon, and a big question:

“How do I know I’m making the right decision?”

At Innovast Digital Marketing, we’ve worked with many first-time business owners. These are the real concerns people have when hiring a web designer — and how we address them.

1. “How much is this really going to cost me?”

This is almost always the first worry.

New business owners aren’t just asking about the upfront price. They’re wondering:

• Are there hidden fees?

• Will I have to pay monthly forever?

• What happens if I need changes later?

• Do I also have to pay for hosting, a domain, or software?

Our approach at Innovast:
We give clear, all-in pricing and explain exactly what’s included, what’s optional, and what recurring costs (if any) you’ll have. No surprises. No fine print. No awkward “oh by the way…” later.

2. “How do I know you won’t disappear or do a bad job?”

This fear is more common than people admit.

You’re trusting someone with your money and your business image. You’re probably thinking:

• What if I hate the design?

• What if they stop responding?

• What if the project drags on forever?

Our approach at Innovast:
We show real examples of our work, outline our process step by step, and set clear timelines. You’ll see drafts, give feedback, and stay in the loop the entire time. We don’t vanish — and we don’t leave you guessing.

3. “Will this website actually help me get customers?”

Most people don’t want a “pretty” website.
They want a website that works.

That usually means:

• Can people easily contact me?

• Will it work well on phones?

• Will it show up on Google?

• Can I track visitors or leads?

Our approach at Innovast:
We design websites with business goals in mind — not just aesthetics. That means clear calls to action, mobile-friendly layouts, basic SEO setup, and contact or booking tools that make it easy for customers to reach you.

4. “Do I own my website when it’s done?”

This is a big one.

Some business owners worry they’re renting a site forever or will be locked into a designer they can’t leave.

Our approach at Innovast:
You own your website and your content. Period.
You’re never trapped. If you ever choose to move hosts or work with someone else, your site goes with you.

5. “How long will this take?”

Timing matters — especially if you’re ready to launch.

People often wonder:

• When can you start?

• When will it be live?

• What slows projects down?

Our approach at Innovast:
We set realistic timelines and clearly explain what we need from you to keep things moving. No endless limbo. No mystery delays.

6. “What exactly am I getting?”

“Website” can mean very different things depending on who you ask.

Business owners often want to know:

• How many pages are included?

• Do you help with the wording?

• Are contact forms included?

• Is SEO part of this?

• Can I update it myself later?

Our approach at Innovast:
We define the scope clearly before anything starts. You’ll know exactly what’s included and what isn’t — in plain English.

7. “What happens after the site is done?”

Another common worry:

“Am I on my own once it goes live?”

People worry about:

• Updates

• Security

• Fixes if something breaks

• Future changes

Our approach at Innovast:
We offer optional support and maintenance plans, and we’re always available for updates or improvements. You’re never abandoned after launch.

8. “Am I getting ripped off because I don’t understand this stuff?”

This is the unspoken fear.

Why does one designer charge $800 and another $6,000?
Why does this cost more than Wix?
What’s the difference between a template and a custom site?

Our approach at Innovast:
We explain the differences honestly. No pressure. No tech-speak.
We want you to understand what you’re paying for and why.

9. “What if my business changes?”

New businesses evolve.

You may add services, start selling online, or need booking tools later.

Our approach at Innovast:
We build flexible websites that can grow with your business,  not something you’ll have to throw away in six months.

The Real Issue Behind All These Questions

Most new business owners are really thinking:

“I’m already overwhelmed.
I don’t want to make a dumb decision and regret it.”

That’s completely understandable.

Why Innovast Digital Marketing?

At Innovast, our job isn’t just to build websites.
It’s to make the process clear, honest, and stress-free.

• Transparent pricing

• Plain-English explanations

• Business-focused design

• No lock-ins

• Ongoing support

• Zero pressure

Thinking About a Website for Your Business?

If you’re starting a business (or redesigning your site) and don’t know where to begin, we’re happy to talk it through — even if you’re just exploring options.

📩 Contact Innovast Digital Marketing for a free, no-pressure consultation.
We’ll help you understand your choices before you spend a dollar.