January 2017

The Power of Personal Connection

Leave a Comment / Blogging, Business Practices, Calls-to-Action, Content Marketing, Marketing, Marketing Tips, Sales Growth, Social Media / By /

Most business owners realize that publishing worthwhile content through blogging, email marketing, and engaging on social media platforms is an effective strategy to keep your brand top-of-mind. You’re taking steps to reach and connect with customers where they’re already spending time – on their smartphones, tablets and laptops. With so many businesses actively competing for […]

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Are Calls-to-Action Working on Your Website?

Leave a Comment / Calls-to-Action, Content Marketing, Marketing, Marketing Tips, Sales Growth / By /

What is a call-to-action? If you\’re unsure, how much business are you losing with poorly written content and/or weak calls-to-action? A call-to-action is an element in your business marketing that inspires a prospective customer to DO SOMETHING. Why post on social media platforms, send email blasts, create videos or produce podcasts if your online marketing efforts lack

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