Blogging

blog for seo on website

Get Free Traffic to Your Website with a Blog

A blog on your website can get free traffic to your website because it gives Google what it needs for search engine optimization (SEO). Here are a few reasons why: Fresh content: Search engines love websites that consistently provide new and relevant content. By regularly updating your blog with fresh content, you’ll be able to …

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Inclusive Marketing

The Power of Inclusive Marketing

In today’s social climate, it’s more important than ever to promote a message of acceptance and inclusion. Consumers are looking to do business with companies that reflect their values. Show your commitment to inclusivity with inclusive marketing. Advertise your support for diversity. You’ll not only attract new clientele, but you’ll also build credibility and trust …

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How to Increase Sales with Social Media

Are you a Farmer or a Hunter? How do most sales leads come into your business? Do you cultivate and nurture relationships with a long-term lead generation process, or do you chase new business through prospecting with sales visits and cold calling? People are naturally spending time on social media channels, so using social media …

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Karen Etchells Invited to Participate in GoDaddy\’s Pro Summit

Did you know that GoDaddy provides a directory of freelance and agency web designers and developers you can connect with to work on your website? They do, and Innovast Digital Marketing has been selected to participate in the program.     In the US, approximately 60% of website owners hire a professional to design and …

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The Power of Personal Connection

Most business owners realize that publishing worthwhile content through blogging, email marketing, and engaging on social media platforms is an effective strategy to keep your brand top-of-mind. You’re taking steps to reach and connect with customers where they’re already spending time – on their smartphones, tablets and laptops. With so many businesses actively competing for …

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Fishing for Business: Social Media Strategy Explained

Engaging in blogging and social media to grow your business is a lot like fishing. At Innovast Digital Marketing, we know the right kind of bait and the best equipment to use. We test the waters to find a good spot. If one approach doesn\’t work well, we make adjustments, maybe shift directions. We provide guidance …

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