Karen Etchells

Why You Need to Pay Attention to Your Google My Business Profile

If you’re not using Google My Business, you’re missing out on a lot of potential customers. The more information your business has on the web, the better chance it will have to be found by people searching for products and services you provide in their area. That\’s where Google My Business comes in. It delivers …

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Social Media Marketing: Are You Doing It All Wrong?

4 Ways to Better Engage Followers and Expand Your Reach Have you been putting time and energy into creating social media posts only to get low engagement or even a decrease in followers? The approach you are taking to social media marketing may be completely skewed! To better understand your audience, think about what you …

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Do You Know How to Use TikTok for Business?

Calling all Business owners!! Have you heard of TikTok? Do you know how to use TikTok for business? TikTok is a worldwide social platform where people make short videos to educate and entertain others. This app is known for being one of the most popular Social Media channels in the world, with 2.6 billion downloads …

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How Much Should You Pay for a Logo Design?

When it comes to getting a top-notch logo designed for a business, budget is a crucial factor. For business owners, it’s a good idea to come up with an estimate or a figure that would most likely be spent on logo design. This helps make the choice of a logo designer easier since there are …

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How to Post Video on Instagram

Options for posting video content on Instagram There are multiple options for posting videos on Instagram, so we are here to help you better understand the options and reinforce why you should be using video as part of your brand\’s Social Media Marketing strategy. Let’s start with why you should be using video on your …

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How to Step Up Your Online Game During the Pandemic

As a small business owner, you probably don’t need to learn much else about how the COVID-19 pandemic has impacted small businesses. If you run a brick-and-mortar store, you know how drastically it has changed your sales, and you know the importance of using the web to keep your company afloat and thriving both now …

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Professional Website Design or DIY?

When it comes time to build a business website, you might find yourself trying to decide whether you should hire a professional or just do it yourself. Doing it yourself may be the cheaper option now, but how will it impact business in the future? We\’ll compare the good, the bad, and the ugly around …

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How to Remove a Negative Google Review

Have you ever received a negative Google review that you know isn’t authentic? Getting rid of phony negative or fake reviews lends to your credibility as a business and helps protect you against negative publicity, loss of clientele, loss of income, and other negative implications. There are four main ways to combat fake Google reviews. …

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