In my work with business owners and organizations, I often find that many professionals overlook the value of maintaining a strong presence on LinkedIn. The assumption is that if they’re not looking for a job, there’s really no reason to be there. If that’s how you’re thinking, you’re definitely missing the boat! Your business branding […]
5 Ways to Work LinkedIn to Boost Sales Read More »
Asking for more money. Promoting the competition. Taking a new approach when presenting to a group. Stepping out of your comfort zone is sometimes the hardest thing ever. As an entrepreneur, the vision is clear, but the pathway to making it happen isn’t always paved with clarity. You know in your gut the potential for
Sticky Situations Successful Entrepreneurs Can’t Escape Read More »
Is it realistic to expect immediate results from blogging? Recently, in my work with a professional organization whose objective is to increase member engagement, we decided to take advantage of pre-existing tools that were already available as part of the organization’s Website Content Management System. We activated the Blog. The first challenge was to get
Blogging? Don’t expect overnight success. Read More »
Is your website user-friendly? Don’t send visitors on an Easter egg hunt, making them search every nook and cranny to find what they’re looking for. To learn more about website usability and delivering what users expect, see our page on Web Design & Usability. To Request a complementary Website Assessment, email Karen Etchells today!
Are Your Website Visitors on an Egg Hunt? Read More »
As a Digital Marketing Consultant, building rapport with my clients begins with conversation designed to nurture a relationship that is based on mutual understanding. That means taking the time to relate to problems my clients solve for their customers and knowing the challenges they face. It’s also critical that I understand their goals, as it’s
How to Build Rapport for More Sales Read More »
